Can we ditch the term 'boutique cigars'?

[tsolomon]

If the definition fits, why stop using it?

boutique [buːˈtiːk]
n

2. (Business / Commerce) (modifier) of or denoting a small specialized producer or business, a boutique operation a boutique winery

[8zeros]

Originally Posted by tsolomon

If the definition fits, why stop using it?

boutique [buːˈtiːk]
n

2. (Business / Commerce) (modifier) of or denoting a small specialized producer or business, a boutique operation a boutique winery

The definition I was referring to is included in "boutique operation", which could be a sub-department of a large operation, usually some fashionable home brand.

I usually associate the word with fashion, I must say I don't care much for fashion. The small shop definition absolutely applies, in most cases. What if General Cigar is just rebranding some major production cigar for someone? How would you know? Don't take the GenCig reference literally, please, I don't even know if they do that, just the only big cigar company I could think of.