My alma mater's new marketing campaign
 

This is about the worst idea ever. http://www.purdue.edu/newsroom/gener...mpsonBand.html

(Image not linked due to size)

I already emailed these brain wizards and said every other former and current student is giving it one of these:

http://www.lolblog.co.uk/wp-content/...0/facepalm.jpg

Re: My alma mater's new marketing campaign
 

Purdue, Markers Mark for all?

Re: My alma mater's new marketing campaign
 

I think that would have gone over a lot better actually. :r

Re: My alma mater's new marketing campaign
 

I actually came up with that doing extensive market research interviewing over 5000 students and faculty!:D

Re: My alma mater's new marketing campaign
 

:td

Re: My alma mater's new marketing campaign
 

:td is a compliment. :r

Exact words I emailed to the "brains" behind it and included the facepalm picture at the end:

“I am very proud this strategy sets us apart and that, even its language, 'Makers, All,' is not replicable by any other institution," said Teri Lucie Thompson, Purdue's vice president for marketing and media.”



You are right about one thing. It’s not replicable by any other institution because everyone else would have realized how stupid it really sounds. I’m embarrassed that anyone had the audacity to believe this is the best branding that could be given to Purdue.

Re: My alma mater's new marketing campaign
 

http://i156.photobucket.com/albums/t...es/whistle.gif

They could use this motto...

http://i156.photobucket.com/albums/t...ier/iupics.jpg


:r

Re: My alma mater's new marketing campaign
 

Sadly, that's probably a better campaign. :r

Truth be told though, that entire premise is a complete myth. Hell, there's enough at IUPUI, let alone in West Lafayette.

Re: My alma mater's new marketing campaign
 

very true.:r

Re: My alma mater's new marketing campaign
 

Trust me, I'm on IUPUI's campus 4-5 days a week. If I knew then what I know now, I would have been a nursing student 15 years ago and not just now making that career change. I'm about old enough to be their father.

Re: My alma mater's new marketing campaign
 

Purdue: It takes a tough university to make a tender graduate.















;s

Re: My alma mater's new marketing campaign
 

Well hell, Duane, what else would you expect? Were they smart, they'd be going to Northwestern instead of Purdue. :D

Re: My alma mater's new marketing campaign
 

And I thought my school's "Today Decides Tomorrow" was weak!

Re: My alma mater's new marketing campaign
 

Don't like it one bit.