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Old 10-30-2008, 10:35 AM   #1
croatan
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Default Re: Brand names used for everday terms

It's called a genericized trademark. Pretty strange, when you think about. You do such a good job marketing your product that the trademark really no longer means anything and can lose protection.

Aspirin and Escalator are a couple other famous ones that lost trademark protection.
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Old 10-30-2008, 10:43 AM   #2
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Default Re: Brand names used for everday terms

In my field, a lot of tools are referred to by brand name. Here are a few examples...

Channel Lock - tounge and groove pliers
Sawsall (Milwaukee) - reciprocating saw
Dremel - hand held rotary tool
Vise-Grip - locking pliers
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Old 10-30-2008, 10:56 AM   #3
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Default Re: Brand names used for everday terms

How about:



Cohiba, some folks use it when referring to any Cuban cigar. Not bright, but the Marca has been genericized, I supposed.


the other one that definietely comes to mind is Stogie.

That would be after the March Wheeling Conestogas, or Stogies, as I recall.
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Old 10-30-2008, 11:10 AM   #4
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Default Re: Brand names used for everday terms

My grandmother used to refer to the refridgerator as the Frigid-Aire.

And I still hear people say they need to Xerox a copy.
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Old 10-30-2008, 11:14 AM   #5
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Default Re: Brand names used for everday terms

Linoleum - Floor Covering
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Old 10-30-2008, 12:02 PM   #6
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Default Re: Brand names used for everday terms

Skidoo = snowmobile
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Old 10-30-2008, 12:08 PM   #7
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Default Re: Brand names used for everday terms

Quote:
Originally Posted by BroncoHorvath View Post
Skidoo = snowmobile
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Old 10-30-2008, 04:10 PM   #8
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Default Re: Brand names used for everday terms

Quote:
Originally Posted by BroncoHorvath View Post
Skidoo = snowmobile
Or

JetSki, its a personal watercraft
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