Lighting a cigar with matches

[lovenhim]

OK I understand that the butane torch is the default for most cigar smokers for day in and day out use. I see that some "old school" folks use and or prefer a wooden match. Why is this? What type/brand of wooden match and do you use many short ones or a long one such as a fireplace match? Where is a good place to buy them? I was thinking Wally's World.