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Old 07-29-2010, 02:38 PM   #1
OHRD
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Default New Cigar from AJ Fernandez - San Lotano (Press Release)



Contact: Cigar Express Distributors
Name: Kris Kachaturian
Telephone: 305.762.6188
Email: cigarexpress@aol.com
For Immediate Release

Miami, FL, 31 July – Cigar Express is pleased to announce the exciting new cigar release San Lotano, a signature blend by A.J. Fernandez. With a rich history, San Lotano dates back to Cuba’s pre-Castro era where the brand was among the most popular with traditional Cuban cigar makers. Retired for decades, the line is being reintroduced by A.J. Fernandez whose grandfather first started the brand in San Luis, Cuba. San Lotano is made entirely by hand in the Fernandez factory in Esteli, Nicaragua, and is available in three enticing variations encompassing Habano, Connecticut and Maduro wrappers.

A.J. Fernandez is no stranger in the cigar industry. As a third generation cigar maker, born in Cuba, Fernandez is well known for being one of the only cigar makers in the industry to still employ many of the oldest traditions and secrets that have earned him an unmatched reputation among cigar aficionados. When asked about the importance of the brand, A.J. says, “San Lotano has been a project many years in the making for me, and it is made to honor the tradition of cigar making that I learned from my father and my father’s father. The blends are extremely rich, flavorful and are the culmination of my family’s knowledge which has been accumulated over the last century.”

The Fernandez factory is one of the largest in Nicaragua, producing 9 million cigars a year. While this is the first nationally distributed release coming from Fernandez himself, he has made cigars for many notable brands in the industry over the past few years including: Padilla, Rocky Patel, Graycliff, Gurkha, Man O War, Diesel and many more.

San Lotano will officially debut at this year’s IPCPR Tradeshow in New Orleans. The brand will be available exclusively through brick and mortar tobacconists nationwide late this summer.
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