Cigar Shop Advice

[puffin]

I’m starting an online cigar shop with a buddy of mine and am in the process of figuring out what to call it. This is a fairly nuts and bolts question, but I thought I’d ask here and see what your thoughts are. I can’t post the company name yet because we’re still in development, so let’s say we’re called ‘smoke’. The question is, should I go for a .com domain ending or use one of the new top level domains, such as .cigar? Without the .com, the web address would be www.smoke.cigar. This is the page where I’ve been looking at new TLDs if you want to read more about them. Would that make the website more memorable for you, or would you prefer to see the .com? Thanks in advance for your time, everyone.

Henry