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#11 |
Cranky Habanophile
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With beer, wine and cigars there are varying levels of participation and commitment.
Jug wine, Budweiser, Macanudo cigars appeal to the masses. There is a reason these are all top sellers in their categories. Their flavor may not appeal to the afficionado but they were not designed for that market Mid-level wines, Premium beer, $5-10 cigars appeal to those who want a bit more from the product than entry level. High end wines($100 and up), craft beer and premium cigars are directed towards a very limited market. Not knowing the numbers I would guess less than 15% of market share in any of the three categories. Of course there are wines, beers and cigars that can crossover between market but for the most part they are meant to sell to a certain consumer. Snobs are found at each level. Snobbery is not class exclusive. |
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