Starbucks to sell instant coffee

Originally Posted by Wharf Rat

I sold my Starbucks stock today. This is a classic case of destroying a valuable brand name. IMO, anyway.

Bob

At a WHOPPING $9 a share....ha ha ha

Funny, almost everyone here is trashing instant coffee, but a quick review of Nescafe stock (Nestle) is currently $31 a share.

Originally Posted by mosesbotbol

Even in many coffee growing regions, Senka and Nescafe are the defaults if one asks for "coffee".

So.....about that Instant coffee???



And moses is right - it was EASY to get Nescafe THROUGHOUT Central and South America.

Hell, we have Nescafe Machines in the mess halls in Kuwait!!!