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Old 02-09-2015, 05:28 PM   #1
Blup
Just in from the Storm
 
Join Date: Feb 2015
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Question Just got the Thompson catalog in... yikes!

Made my first purchase with Thompson last month. It was a box at a good price and I'm pleased with the purchase.

However, their catalog came in the mail today. I really don't understand it. I thought CI & JR spent a lot of pages advertising crap cigars, but Thompson takes the cake.

Swishers, Phillies & Backwoods adorn the cover of the catalog. The catalog cover features gas station cigars?

Inside there are a couple pages of Fuentes and then it goes right into page after page of super cheap junk, most of which I've never heard of: Cosechero, VSOP, Hacienda Rio, Scoundrels, Explorers... then a couple of pages of Hoyo and Davidoff.. then back to Iguanas, DSR Reserves, Don Osvaldo, 829s, Palma Real, Escudo Cubano, Factory Fresh..

The centerfold features Marsh Wheeling, Black & Mild, Panter, Captain Black, White Owl.. followed by Leprechauns, Wildes, Trader Jacks, Al Capone, Flor de Filipinas, Krome, Good Days Rejects... etc. etc. etc.

A few pages of RyJ and La Gloria Cubana, and then the back cover finishes up with more Swishers and some $1 Antonio y Cleopatras.

I don't understand. Why would they put so much effort into marketing cigars via catalog which people can buy at the local liquor store if they're so inclined? Are these super-cheapos even bigger cash cows than Gurkahs?

The wikipedia article on Thompson says, "Thompson Cigar caters to a 69%, more affluent, male demographic.[7]" I'm not entirely sure what the 69% refers to, but it seems that affluent males wouldn't be purchasing White Owls.

Me very confused.

Last edited by Blup; 02-09-2015 at 05:34 PM.
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