tatuajeanarchy.com

[Tripp]

Just came across this on Twitter, I'm guessing its marketing for a new cigar line thats coming next year.

www.tatuajeanarchy.com

[wolfandwhisky]

Originally Posted by Tripp

Just came across this on Twitter, I'm guessing its marketing for a new cigar line thats coming next year.

www.tatuajeanarchy.com

Member of another forum claims that from good sources it is an upcoming clothing line... not a cigar.

[Tripp]

Originally Posted by wolfandwhisky

Member of another forum claims that from good sources it is an upcoming clothing line... not a cigar.

That was my first guess, but oh his twitter earlier today, he said "not clothing."

[wolfandwhisky]

Originally Posted by Tripp

That was my first guess, but oh his twitter earlier today, he said "not clothing."

ah, good to see. would be nice to have a new limited production cigar that we could all struggle to get!

[Skywalker]

Originally Posted by wolfandwhisky

ah, good to see. would be nice to have a new limited production cigar that we could all struggle to get!

[Superbad]

2011 is a ways off, talk about building up hype early.

[Emjaysmash]

Originally Posted by Superbad

2011 is a ways off, talk about building up hype early.

Thats all Tatuaje does.

Pete Johnson is a tool.

[tomc3084]

Originally Posted by Darrell

Pete Johnson is a tool.

[tedrodgerscpa]

90% of the cigars I smoke are Cuban, and the other 10% are DPG. Once my existing stock is gone, I don't intend to replace it except to support my B&M's on occasion.

DPG Blends for Tatuaje, and I like the majority of the line, sans Ambos Mundos.

Marketing 101 says that hype is key to developing interest in a brand.

Ladies and Germs, smoke what you like and like what you smoke. Whether you like Pete, Rocky, Jose/Jorge, Don Pepin, Kaizad, Dion, etc., doesn't really matter.

One could argue that REs and ELs are just hype, too... Don't lose sight of the forest from the trees...

[Adriftpanda]

omg... I have a feeling there will be about 10 pages of this...

[replicant_argent]

Originally Posted by Adriftpanda

omg... I have a feeling there will be about 10 pages of this...

Try 90, on 14 different threads.

[Tripp]

why does every Tatuaje thread turn into a "Do you hate Tatuaje" thread?

Originally Posted by Tripp

why does every Tatuaje thread turn into a "Do you hate Tatuaje" thread?

Because people are tired of PT Johnson's gimmicks and BS and just want to enjoy good without all of the smoke and mirror tricks?

[Pat1075]

Yay one more cigar, that I am sure will be great, but I won't be able to find. And when I finally do I have to pay 3x msrp

Originally Posted by Darrell

Because people are tired of PT Johnson's gimmicks and BS and just want to enjoy good without all of the smoke and mirror tricks?

Yep.

The cigar industry is different than most others. Its all about the product in the cigar world. Thats it. If you produce a great cigar, it will sell.

IMO, Pete has already established himself and his cigars. The majority of people like his cigars. So anything he releases now and in the future will cause a buzz without all the marketing. He should back off the marketing, save a butt load of money, and let the crazy cigar folks talk up the cigars. He is a house hold name and shouldn't market his line/cigars like he is new anymore

[T.G]

Originally Posted by ChicagoWhiteSox

IMO, Pete has already established himself and his cigars. The majority of people like his cigars. So anything he releases now and in the future will cause a buzz without all the marketing. He should back off the marketing, save a butt load of money, and let the crazy cigar folks talk up the cigars. He is a house hold name and shouldn't market his line/cigars like he is new anymore

That's really only applicable to the forum crowds and a small percentage of non-forum types. Outside of that circle, he's still tiny, attempting to grow into small. Altadis or General probably sells more cigars in less than a week than he does in a year.

Hence the reason for the continued marketing.

If it works for him, great, go for it. I don't personally need or care for his parlor tricks, but at the end of the day, they really don't mean **** to me. Yes, I have fun poking at some of it, but I don't keep myself awake at night fretting over Pete's marketing campaign.

Ultimately, any increase in his sales is beneficial to the industry as a whole, because it pulls consumers further in. The further in that they are pulled, they more they buy, and not just his cigars, as they start looking around and venturing into other manufacturers.

And right now, with the S-CHIT taxes and more restrictions and regulations coming down the pipe seemingly daily, any one cigar maker or manufacturer's increase in sales benefits all cigar makers and manufacturers.

[UPHOTO]

Originally Posted by Darrell

Because people are tired of PT Johnson's gimmicks and BS and just want to enjoy good without all of the smoke and mirror tricks?

So since I get sick of your "i'm so great" attitude I can go on here and say you are a tool?

I think that the mod's would put an end to it if I was personally attacking you all the time.

Show the same respect and be a decent human being.

Originally Posted by UPHOTO

So since I get sick of your "i'm so great" attitude I can go on here and say you are a tool?

Sure, call me whatever you want.

I think that the mod's would put an end to it if I was personally attacking you all the time.

Who knows, give it a try. Take a risk!

Show the same respect and be a decent human being.

OK!

I apologize for calling you a tool, Pete. What I really meant is that I don't care for your strategy for building hype on your cigars. I know that is the core of marketing, building anticipation for something. However I don't like how upset it makes people when they search, search, search and are sad when they cannot find them.