AJ Fernandez is growing his business

fencefixer · 06-19-2012, 03:15 AM

http://www.cigarjournal.co/index.php...rnandezfactory

New AJ Fernandez FactoryA major construction project has been under way for several months in Esteli, Nicaragua.

June 17, 2012. The brands being made by AJ Fernandez, including the San Lotano (Finest Cigars of 2011, #2) are outstripping the capacity of the many factories and warehouses that AJ has in Esteli. So work commenced on this new facility on late 2011. It is expected to be completed in the summer of 2012 and will have the capacity to produce some 60,000 cigars per day. The facility will include everything from tobacco pre-industry to rolling and packaging. It is located just off the Pan-American highway.

An additional 21 million cigars per year.. Holy moly!

He seems to be a rather young player in this game and I hope that he doesn't progress too fast and then end up shooting himself in the foot (Just look what happened to Ernesto Padilla). As with any business you have to take baby steps.. quality first, then quantity. We'll see what his future brings.

Fordman4ever · 06-19-2012, 03:17 AM

Sounds like he's getting a little too big for his britches.

maninblack · 06-19-2012, 03:18 AM

Hope it works out for him but I hope he doesn't saturate the market with inferior smokes. No need for another K. Hansotia. But AJ is a master blender.

emopunker2004 · 06-19-2012, 03:31 AM

Quote:

Originally Posted by maninblack

Hope it works out for him but I hope he doesn't saturate the market with inferior smokes. No need for another K. Hansotia. But AJ is a master blender.

Dunkel · 06-19-2012, 04:34 AM

I have enjoyed nearly everything I've tried that AJ has produced. Notable exceptions being the RP Fusion, San Miguel and Moro Castle. I wish him the best of luck and continued success

Hem · 06-19-2012, 05:53 AM

Wow that's a big operation, didn't realize he produced so much...crazy

BeerAdvocate · 06-19-2012, 08:59 AM

In AJF I trust !

smitty81 · 06-19-2012, 09:10 AM

I love his blends. I hope the QC remains good.

irratebass · 06-19-2012, 10:12 AM

Quote:

Originally Posted by BeerAdvocate

In AJF I trust !

X2

czerbe · 06-19-2012, 02:49 PM

When I was younger it was all about Quanity women booze cigars not I'm all about quality.. hope he stays the same

Big Maduro · 06-19-2012, 10:03 PM

Quote:

When I was younger it was all about Quanity women booze cigars not I'm all about quality.. hope he stays the same

Well said, I'm a big AJ fan. I hope this won't impact the quality he has.

themoneycollector · 06-19-2012, 11:45 PM

I'm definitely an AJF fan. Good stuff for the money.

cobra03 · 06-20-2012, 01:02 AM

Quote:

Originally Posted by maninblack

Hope it works out for him but I hope he doesn't saturate the market with inferior smokes. No need for another K. Hansotia. But AJ is a master blender.

I love alot of his stuff and i love the fact that alot of it is still under the radar and very reasonably priced. I hope he sticks with whats hes been doing and does not start pumping out a bunch of crap every other week.

06-19-2012, 03:15 AM	#1
fencefixer Feeling at Home Join Date: Feb 2012 Posts: 544 Trading: (7)	AJ Fernandez is growing his business http://www.cigarjournal.co/index.php...rnandezfactory New AJ Fernandez Factory*A major construction project has been under way for several months in Esteli, Nicaragua.* June 17, 2012. The brands being made by AJ Fernandez, including the San Lotano (Finest Cigars of 2011, #2) are outstripping the capacity of the many factories and warehouses that AJ has in Esteli. So work commenced on this new facility on late 2011. It is expected to be completed in the summer of 2012 and will have the capacity to produce some 60,000 cigars per day. The facility will include everything from tobacco pre-industry to rolling and packaging. It is located just off the Pan-American highway. An additional 21 million cigars per year.. Holy moly! He seems to be a rather young player in this game and I hope that he doesn't progress too fast and then end up shooting himself in the foot (Just look what happened to Ernesto Padilla). As with any business you have to take baby steps.. quality first, then quantity. We'll see what his future brings.

06-19-2012, 03:18 AM	#3
maninblack Will smoke for food Join Date: Jan 2010 First Name: Kevin Location: Where the hoot owls f$ck the chickens Posts: 10,637 Trading: (80)	Re: AJ Fernandez is growing his business Hope it works out for him but I hope he doesn't saturate the market with inferior smokes. No need for another K. Hansotia. But AJ is a master blender. __________________ Proud member of the GMCGTPWHAFA

06-19-2012, 04:34 AM	#5
Dunkel Maduro & Oscuro Whore-O Join Date: Jun 2009 First Name: Doug Location: West by God Virginia Posts: 2,232 Trading: (75)	Re: AJ Fernandez is growing his business I have enjoyed nearly everything I've tried that AJ has produced. Notable exceptions being the RP Fusion, San Miguel and Moro Castle. I wish him the best of luck and continued success __________________ Blue Label,Any Filipe Gregorio,Acid,Don Elias,El Mejor Espresso,Tierra del Sol

06-19-2012, 05:53 AM	#6
Hem Feeling at Home Join Date: Jan 2012 First Name: Bill Location: Tampa (Cigar City) Posts: 826 Trading: (13)	Re: AJ Fernandez is growing his business Wow that's a big operation, didn't realize he produced so much...crazy

06-19-2012, 08:59 AM	#7
BeerAdvocate BeerHunter Join Date: Mar 2009 First Name: Travis Location: Topeka, KS Posts: 1,912 Trading: (45)	Re: AJ Fernandez is growing his business In AJF I trust ! __________________ *I Brew the Beer I Drink*

06-19-2012, 03:17 AM	#2
Fordman4ever Redneck driving a ricer!! Join Date: Dec 2010 First Name: Earl Location: A place too cold to smoke outside Posts: 2,508 Trading: (26)	Re: AJ Fernandez is growing his business Sounds like he's getting a little too big for his britches. __________________

06-19-2012, 09:10 AM	#8
smitty81 Have My Own Room Join Date: Feb 2012 Posts: 1,640 Trading: (10)	Re: AJ Fernandez is growing his business I love his blends. I hope the QC remains good.

06-19-2012, 02:49 PM	#10
czerbe Just a Traveling Man Join Date: Apr 2012 First Name: Corey Location: Reading Pa Posts: 1,309 Trading: (2)	Re: AJ Fernandez is growing his business When I was younger it was all about Quanity women booze cigars not I'm all about quality.. hope he stays the same __________________ Live fast, hard, everyday like its your last.

06-19-2012, 11:45 PM	#12
themoneycollector Nicotiana Tabacum Join Date: Oct 2008 Location: Hill AFB, UT Posts: 1,258 Trading: (108)	Re: AJ Fernandez is growing his business I'm definitely an AJF fan. Good stuff for the money.