Quote:
Originally Posted by itzfrank
I'm not familiar with the cigar but most successful companies do this in some way or another.
A perfect example of this is a clothing store. From time to time stores change around their floor plan so that it gives them a fresh look. The reason this helps is because, to the consumer, it appears that the store has gotten new inventory. When in reality, it's all the same stuff in different locations.
New marketing brings new business.
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Quote:
Originally Posted by Brutus2600
I'm not sure if it's a marketing gimmick so much as just a development of the line. It's only a couple years old, so they're still coming out with new ideas. I've not had the chance to try a Cain F Nub yet, but from what I've read it's the best of both the Nub and Cain world. Yes, I'm biased because I love both lines, but I never viewed this as a marketing ploy so much as the evolution of the Cain/Nub lines  |
While I was in an offhand way hinting that Oliva/Nub/Cain were doing this, my point was more toward most of the brands that are marketing new stuff all the time - Gurkha comes to mind as one that has a gazillion & one new blends.
Anyway, just a thought.
Peace of the Lord be with you.