Re: What's most important when rating a cigar?
Personally I'd rate construction first. If it's tight, plugged, whatever, any enjoyment I might get is gone. A so so cigar that smokes well does me a lot more good than a flavor powerhouse I can't smoke. I agree with Peter that burn is a facet of construction.
Then comes flavor. Good flavor is the deciding factor as to what I buy.
Cost comes next. Not affordability so much as value for the money.
Appearance I could care less about. I'm not trying to impress anyone, and a rough looking cigar doesn't bother me at all.
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