Considering that the history of Altadis goes as far back as 1918...Tatuaje goes back all of 6 years....
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In September 2000, the parent company purchased 50% of Habanos S.A., owner of most of the Cuban trademarks in the world and franchiser of the Casa del Habano shops. The final merger, resulting in today's company, was completed in early 2008 when Altadis S.A. merged with Imperial Tobacco, headquartered in the UK.
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For those of you who wish Altadis to fail, maybe you want to re-think your words??