Granted different people have different goals, I myself am more geared towards overall functional fitness(dead lift and squat certainly are very functional moves, not so much on bench). Because of that I am less impressed by one rep maxes, and more impressed with workouts that are high intensity(HR up around 170-180 bpm) for extended periods of time.
such as these:
http://media.crossfit.com/cf-video/C...nHeavyFran.wmv
http://media.crossfit.com/cf-video/C...WorkoutPre.wmv
sorry about the language on this last one, suggest you hit the mute button. However, the muscle-up is one of the most functional fitness movement out there, most people can't do one. This is impressive.
http://media.crossfit.com/cf-video/C...erwood30MU.wmv