Quote:
Originally Posted by BengalMan
Take a look at Bose. They are a price protected product. To sell Bose, you have to adhear to their price points. You can walk into a Best Buy, h.h Gregg, or anywhere that sells Bose, and the price will always be the same. Hell I used to work at an h.h.Gregg when I was in college. I could get discounts on EVERYTHING for myself and I could edit the price on any big screen TV I wanted to, in order to match or beat a competitors price with a few strokes of a button, except Bose. No discounts, no price cutting. Look at it like this, when you say Bose to most people, they think, premier, high end, high quality, and high priced surround sound. Now, what if I were to open a chain of "BengalMan's Electronics" across the nation, and sell Bose for HALF of what everyone else was selling it for in my store and online. After a while Bose would no longer have the prestige that it does, and because of that, why would people pay the suggested retail for it at any other store when they can buy it for half off at BengalMan's Electronics? That's a segway into the next, and most important reason that prices are protected.
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I have to argue this. Bose is built upon reputation for high quality. The reduction of the price might marginally affect the impressions of that quality, but the quality itself will stand alone. In your scenario above, you would likely sell out every single piece you brought in quickly, every time, and the brand name would not suffer.
Of course, when applying the same thoughts to cigars, it holds much more merit. The taste of a cigar is very subjective (if you want proof, look at the reviews in the Silound's dog rocket thread on the NC review board). People often say that cigars are better when smoked at Herfs. The impression that a cigar is better due to price, emotional state when smoking, etc. has some serious validity. But I wouldn't say it was the defining aspect of makes a good cigar.
Just my $.02, carry on...
