[Weelok]

I don't like overly flashy websites that are technically cool but make finding whT I want difficult. I actually like Tower Cigars website but not his lack of PooPail

PooFail support is a must for me and not the Dougherty method that is coded up on old websites that don't allow for mobile devices to work and only allows website access.

Mobile device support is a must however a mobile page is not and adds confusion so don't do a mobile only view. At least give the option to view on browser.

Hot links to sales are nice like at Atlantic Cigar.

Email to subscribers on new and upcoming releases is great.

Access to a live person to handle phone support is a must.

Flexible shipping options is good.

Summary, make it easy to buy from the site, avoid flashy gimmicks that distract me from buying.