[timj219]

I'm not usually moved by bands or packaging. But I am vulnerable to a well written description of flavors or ingredients. And I can definitely be had by marketing pitches that provide detailed descriptions of manufacturing or research processes. I try to be on guard against my tendency to fall for those kinds of sales pitches and to rely more on reviews by people who seem to have the same kind of tastes as me. I'm sure I am still influenced sometimes anyway.