I'm going to chime in on this... If you take 100% of cigar smokers, only about 20% of those are social media active. This includes cigar forums, cigar review blogs, twitter, facebook, instagram. By active I am stating those who actively seek out cigars.
When a new cigar comes out the 80% of consumers look to advertising or presentation to try a cigar for the first time. So the band, and box art plays a huge role on enticing people to try a cigar for the first time.
The cigar itself will determine if they come back or not.
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Originally Posted by AdamJoshua
This was said for shock value, or a joke or something right? You smoke cigars based on the band?
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