Quote:
Originally Posted by kelmac07
At one point Simon...The Black Dragon story began in 2006 when it hit the market with the hefty price tag of $1,150.00 per cigar, the most expensive cigar ever made. Only 5 hand-carved camel bone boxes of 100 cigars were produced, making this stick very, very limited. Must have been paying for that hand-carved camel bone, because today the Black Dragon can be had (depending on vitola) for between $ 7.50 (robusto) to $ 17.50 (tubo).
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But by creating 5 boxes that cost them a grand total of about $400, they got the entire cigar world to talk about them.
That's advertising you can't pay for.