04-14-2011, 10:34 AM
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#95
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I'm nuts for the place
Join Date: Nov 2008
First Name: John
Location: Monroe, NC
Posts: 2,765
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Re: Tatuaje Saints & Sinners club
Quote:
Originally Posted by ajacobs
The email also didn't mention it was $150 dollars.
I agree that the email was a blunder, it appears it was done hastily in order to gauge interest for manufacturing amounts.
I am sure everything will be disclosed in full detail before anyone is expected to fork over any cash.
At that time I will make a decision if it is worth it.
For me, I am not really interested in chasing down prototypes and the like, not interested in following Pete's exploits on video (or anyone's) and I don't wear logo t-shirts. On the other hand I enjoy tats so who knows.
I am sure it is a win win for Pete:
Cultivate a dedicated fan base and loyalty to his product
Concentrate his marketing efforts
Since he is moving away from limited releases, have a venue to get limited product out there.
Since the profit from the program is being donated there is the tax break
Get feedback on products before broader release
etc.
1. He cultivates a
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Just an FYI, the e-mail did state the price. Below is the copy and pasted e-mail verbatim.
We apologize for the delay, but we are finally here to unveil the details of the Saints & Sinners club.
The Saints & Sinners Club is an exclusive members only club and for an annual registration fee of $150, each member will receive:
1. Exclusive, one-off products available only to members (select products may not be available for purchase through the S&S webstore).
2. Everyday Tatuaje branded merchandise at the Saints & Sinners club rate.
3. Access to members-only forums, where you can discuss the finer points of cigars, smoking accessories, spirits, and anything else associated with the Saints & Sinners lifestyle
4. Access to the Pete Johnson video blog. Here, Pete will update members on everything PJHC. Watch Pete as he travels around the world, visiting his production facility in Nicaragua, engages fans on cigar tours, and dishes on anything else he feels his Saints & Sinners family should know about.
5. First looks at new cigar blends, swag, as well as insider info on Tatuaje and other Pete Johnson brands.
6. The knowledge that a portion of your annual membership fee will go to an eclectic mix of charities that Pete choses for their commitment to their particular cause.
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