Sounds a lot like joining a band fan site to have the first option of buying concert tickets. Pay your money, find out that the 'exclusive deals' are just a week early and you can buy them for a cheaper price if you waited. It looks like marketing hype to me, $150 to buy stuff that is 'exclusive' to the club and get a nice free sampler. Sign me up so I can buy an exclusive Tatuaje hat that you can also get by: ordering online, going to an event, buying a sampler or a full box. But if you are in the club, you get first crack at buying the hat.
Paying money to be the first to pay more money.
